Paula's Choice
Cult Beauty 'Brand of the Month' email
Alice Barnett
A seasoned editor and senior copywriter, I've honed my skills across an array of content marketing channels. Blending creativity with a customer-centric mindset, I specialise in the beauty and luxury retail sector, crafting compelling copy that resonates with target audiences.
Cult Beauty Transactional Banner
Cult Beauty 2023 Christmas Campaign Core Copy
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Cult Beauty Instagram Post
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Cult Beauty Instagram Post
Cult Beauty 2024 Summer Campaign Landing Page
Alice Barnett, Author at Cult Beauty
Alice is one of Cult Beauty’s Senior Copywriters. An avid charity shop hunter, gig goer and theatre enthusiast (seriously, she’s seen everything in the West End at least twice), Alice is never without a nourishing lip balm or her handbag-sized hairbrush. Complete with an unwavering obsession with hair masks and SPF – which must be at least factor 50 – she swears by daily application of Thank You Farmer’s Water Sun Cream SPF 50. When she’s not playing defence for the Cult Beauty Netball Team, she’s probably dog-watching with friends in East London’s Victoria Park.
Cult Beauty Haircare Landing Page
Cult Beauty Fragrance Landing Page
Ceramides in Focus
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Salon Secrets
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Festival Feelings
Cult Beauty email
Summer is a State of Mind
Cult Beauty's 2024 summer campaign kick-off email
Gisou
Solus email for Cult Beauty
VIEVE
New in email for Cult Beauty
GET READY WITH ME: ALICE, OUR SENIOR COPYWRITER! - Cult Beauty
We heard you wanted to get to know Cult Beauty’s Content Team a little bit more? Well, your wish is our command! Hi, I’m Alice, one of the Senior Copywriters here at Cult Beauty...
Cult Beauty x Glow Recipe Sleeve Copy
Feed your skin care obsession with everyday essentials from Glow Recipe, specially curated by Cult Beauty. Uniting five on-the-glow favourites, each one bursting with fruit-forward formulas and skin-restoring antioxidants. A dewy complexion awaits...
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